Pact Coffee Rebrand

For my final project while studying Illustration with Animation, I chose to rebrand Pact Coffee, a company dedicated to sourcing ethical coffee beans, ensuring fair pay for farmers, and promoting sustainable production. My goal was to create illustrations that visually reflected Pact’s inspiring mission and values, celebrating the talented farmers creating coffee for Pact Coffee.

I created illustrations with practical uses, including an illustration for a coffee cup that celebrates the work of real Pact farmers. I also created three illustrations for Pact’s most popular coffee beans, each one linking to the name or story behind each unique coffee bean.

Poster featured on the back of “Wake Up and Smell the Coffee”

Illustration for coffee cup

Wake up and smell the coffee

To showcase my research on Pact’s fantastic work, I designed and illustrated a zine that educates customers about ethical coffee farming and celebrates the incredible farmers Pact partners with.

The zine was printed using Risograph, which I love printing my work with, and included a poster on the back.

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